#5: KEEP GOING WITH VIDEOS
Every video has the goal of giving the viewer something interesting to learn. You can do this in various ways, but the goal is to the same: offer them value and then suggest your business to them. This is not a sales pitch, but an educational video.
That is what people are hoping to learn more about. This process should be repeated often, even as often as three or more times per week. Each video should be unique and it should offer something interesting to those who are watching it. WHAT WILL YOU SAY?
You may be wondering, what will you talk about on your videos? How can you put up videos that teach if you do not know what to teach about? Here are some ideas to help you with this process. Talk about Internet marketing.
If you are selling an informational product, talk about the process of creating it and how it works. Do a video on the topic you are promoting, a demonstration of how a product works, for example. Provide an information lesson on how to write a blog post, if you are pointing the user to a blog.
Teach about affiliate marketing, if that is your niche, or teach about your niche regardless.
Use charts to demonstrate a point you make within your blog posts or to show sales information. You will want to make each of the videos indirectly related to what you are selling at your website or blog. For example, your blog is selling an informational product on affiliate marketing
. In order to get people from YouTube to visit your website to make a purchase, perhaps your first videos will introduce what the topic of affiliate marketing is and how the process works. Some snazzy graphics from your Power Point Presentation can show them how the process works.
You are not telling them everything that is in your book, but you are telling them a few of the details that will get them interested in it. You want the viewers of your videos to say, "This lady knows what she is talking about. I'm going to go check out what her book has to say." That is all there is to the process.
It is important to be consistent, though. USING MYSPACE FOR PROMOTION AND MARKETING The process of using MySpace is quite similar to that of YouTube, which is why you can easily use the information already available to get started on the process.
With MySpace, it will be key to do a fantastic job setting up your profile so that you get people to become your friends there. You do not want just anybody, but those who are most likely to invest in your product or service.
In fact, this is the process you want to follow. Set up an account at MySpace and keep in mind the name you choose. Again, this will identify you from then on out. Utilize the same methods for setting up a profile on MySpace as you did for YouTube. Keep in mind the importance of a quality, no sales like MySpace.
With MySpace, you will have a page dedicated to you. You can upload a variety of things here, including a great deal of information on you, your business and even photos. Keep in mind that you will want to have as much information here as possible pertain to your business, itself.
MySpace allows you to interact with others, so do so. Get out there and network with others who are indirectly or potentially related to your business.
Use videos to enable you to better communicate your messages. Here, you may want to direct readers to the additional information available at your blog or website. Go ahead and get the process started. Use other people's MySpace pages to get a good idea of what it is all about and how it works. You may find this is one of the best ways to start you day, too.
TIPS FOR USING MYSPACE SUCCESSFULLY MySpace is definitely a bit different from other networking websites, but the principles are still the same.
Here are a few tips and methods to getting the most out of using MySpace for marketing and promotion, for any type of online business.
First, be sure you are networking with others. People will come to your MySpace page often and may leave comments there.
They may be just one person, but acknowledging them and really interacting with them on a one on one basis (online of course) is going to allow you to gain respect as a leader in the community. If you are unsure how to interact with them, keep in mind the ways you would act with anyone at the office.
You would ask them how they are and ask questions about what they are doing on MySpace. If they have a website up and running, be sure to check it out or leave a comment on their blog.
This enables your name to get out there and allows you to interact with people are most likely to share your information with others. At the same time, get to know those who do come to your MySpace page.
Remember to remark about their birthday or be sure to mention something about a comment they made that you agree with. This again helps them to get to know you and truly allow you to become their friend. Over time you will start to use the MySpace blogs that are available readily on your MySpace page.
These are a great way to promote your other blogs, too. Be sure to link to your blogs. This will enable you to get a back link to your website from a fairly well ranking website, MySpace.com.
It is essential that you consistently uses these blogs or cross promotion since it will enable your ranking to increase (on both blogs) and will allow your traffic to flow better between the two.
Be careful about adding a lot of people to your MySpace accounts at one time. You can "friend" someone on MySpace.
This allows you to simply become this person's friend and read the information at their website. You will need to do this so that you get the viewers you need at your own page.
At the same time, keep in mind that you also need to stay within the rules. MySpace wants you to find people who share interests with you and wants you to connect with others. Yet, they do not tolerate spammers and they will be monitoring your action, at least somewhat, to ensure that you are not spamming others. Individuals often make the mistake of simply throwing out a lot of friend requests at one time.
This signals to MySpace that you are not actually meeting these people but just grabbing friends so you can promote to them. Do engage others. You will want to make part of your daily marketing plans with MySpace to be getting more friends. The more people that you friend, the more potential people you have coming to your website, too. Remember these aspects of using MySpace: Don't make your MySpace age a sales page: MySpace may even delete it for you and since you won't get the traffic you want from it, it won't matter.
Do invest time in a thorough profile. Choose a fun picture and let everyone know who you are, what you like and what your passions are. This does matter to them. Network: find, talk to and friend as many people as you can, especially those you would consider to be prime individuals to work with you or to buy your product or service.
Use MySpace videos to help you educate the masses. As with YouTube, you want to use these videos for education, not sales oriented information. Do encourage others to view your website or your blog on a regular basis. This also adds a lot of cross traffic between them both and will increase the sales you make if you have done well.
Do give people your MySpace website link. It is an educational tool for you and a promotional tool. Give it to those who you meet or get to know. If you meet someone using any other social marketing tool, use your MySpace (and YouTube) sites to help you to get them to your blog.
Remember that you are defined by your MySpace page. Anything you do and say there is going to affect what you do. In other words, since people will use this to get to know you, be sure that you are putting out a fantastic first impression.
The only way to get the most out of MySpace is to network. But, since the best Internet marketers are doing fabulously with social networking in terms of converting this traffic to sales, you can see the same rewards. MySpace
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